The marketing coworker for your agency.

Innertags is a workspace for marketing agencies that does the daily work behind their clients’ Google Ads, SEO, AI visibility, content and reporting. It reads each client’s own data, explains what it finds in plain words and proposes the next step, which the agency approves.

Connect the client’s Google Ads account and Innertags writes the analysis for you: an account score, the findings in euros, search-term verdicts and the month’s results, as a client-ready report in their language or a live dashboard link.

Over twenty things: bidding strategy, budget and impression share lost to budget, quality score, ad strength, keywords and negatives, search terms, conversion tracking, landing pages, locations and schedule, networks, and shopping feeds — each scored, with the fix and what it is worth.

A good agency tool keeps every client apart, judges search terms and keywords against each client’s own sales, and never changes an account without approval. Innertags does all three, and adds a budget plan per client based on their margin and real click prices.

Innertags asks ChatGPT, Claude, Gemini, Perplexity and Grok the questions your client’s customers ask, and tracks how often your client is named next to their competitors. Gaps and wrong facts become content briefs, and the next check shows whether it helped.

Enough to reach a floor where the account can learn, and no more than the point where one extra sale costs more than it earns. Innertags works out that floor, a place to start and a ceiling from the client’s margin, company size and the market’s click prices.

No. Every change — a keyword, a negative keyword, a budget — is a proposal with its reason, and is made only after someone at the agency approves it. Approved changes can be rolled back.

No. It does the checking, counting and first drafts, so the marketer spends their time on decisions and clients. People approve what goes live.

Google Ads, Google Analytics, Search Console, Tag Manager, Business Profile and Merchant Center; ChatGPT, Claude, Gemini, Perplexity and Grok for AI visibility; and Facebook, Instagram and LinkedIn Pages for publishing.

It gives you a branded free-audit page that brings in leads, analyses a prospect’s website in one press, writes a pitch from what it finds and tells you when the prospect opens it. When they sign, one onboarding link collects their answers and Google access.

Three monthly plans, priced by the number of clients you run: Solo €149 (2 clients), Studio €399 (10 clients), Agency €899 (20 clients), excluding VAT. Extra clients can be added one at a time and AI is included; paying yearly gets you 1 month free. The plans cover the software and the analysis, not ad spend: Google, Meta and the other ad platforms bill you or your clients directly.

Create your account, set up your agency, then choose a plan and pay the first month; from there you connect your Google account and add your clients. Not sure yet? Start with the free website audit.

Innertags is run from the Netherlands. Each agency’s data is kept apart, data is processed under a Data Processing Agreement, and data from Google is handled under Google’s Limited Use rules.